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Most guides compare providers. The country you land in moves your price per gigabyte far more than the logo on the app. Median prices for 240 countries, the 22x spread nobody mentions, and the four cheap options ranked by what you actually end up paying.
Most guides to cheap travel data compare providers. That is the wrong axis. Across 28,061 plans tracked in 240 countries, the country you land in moves your price per gigabyte far more than the logo on the app. Data in Malaysia costs $0.74 per GB. The same gigabyte in French Polynesia costs $16.62. No provider choice closes a gap that size.
The figures below come from the Simsima eSIM Price Index, which tracks the median price per gigabyte for every country daily across 17 providers. The snapshot used here is dated September 3, 2026. Prices move, so treat the ratios as the durable part and check the index for today's numbers.
The global median price for travel data is $3.11 per GB across 28,061 plans from 17 providers in 240 countries, but the spread is wide: Malaysia sits at $0.74 per GB while French Polynesia reaches $16.62, a 22x difference. For frequent travelers, regional multi-country bundles usually beat buying a separate plan per country.
Every destination in that table sits below the global median of $3.11. That is not a coincidence. Popular destinations attract more providers, more providers compete, and competition drags the median down. The expensive countries are the ones almost nobody sells into.
At the bottom of the table, Southeast Asia dominates. Malaysia leads at $0.74 per GB, followed by Singapore at $0.77, Macau at $0.83, Thailand at $0.84 and Hong Kong at $0.86. Four of the five cheapest markets on earth sit within a three-hour flight of each other.
At the top, the pattern is islands and isolation. French Polynesia reaches $16.62 per GB, Belize $14.16, Cape Verde $12.94, Greenland $12.19 and Lesotho $11.66. These are markets with one or two national carriers, no wholesale competition, and submarine cable costs that someone has to pay.
A handful of micro-territories post numbers above $100 per GB on one or two listed plans. We exclude them from these rankings because a median built on two plans describes nothing.
Quoting $3.11 per GB as "the price of travel data" is close to useless for planning a trip. The number sits between a Malaysian gigabyte at $0.74 and a Polynesian one at $16.62. Almost no traveler pays anything near the middle.
This matters for how you budget. If you route through Southeast Asia for a month, data will cost less than one restaurant meal. If you spend a week in the Pacific islands, data becomes a line item you have to plan for. Same plan structure, same provider, twenty-fold difference in outcome.
So before comparing providers, look up your destination. The choice between two eSIM brands might swing your bill by 30 percent. The choice of country swings it by 2,000 percent.
Buying one plan per country works fine for one or two stops. Past that, you start paying an entry cost repeatedly: every plan carries a minimum bundle size, and you rarely finish it before crossing the next border. Three countries means three partly-used plans.
A regional bundle covers the whole zone on one profile. You stop swapping eSIMs at borders, and you stop stranding leftover gigabytes. The tipping point sits around three countries in a single trip, earlier if your stops are short.
regional eSIM plans for Europe — one profile covers the whole zone, with no swapping at borders
regional eSIM plans for Asia — the cheapest region in the world for travel data
Ranked by what frequent travelers actually end up paying per gigabyte, cheapest first.
Pocket Wi-Fi rental sits outside this ranking. It made sense when phones lacked eSIM support. Today you pay a daily rental, carry a second device, and charge it every night.
A plan advertised as 1 GB per day for 7 days is not a 7 GB plan. Unused data disappears at midnight. If you use 300 MB on four of those days, you paid for 7 GB and consumed 2.2. Divide the price by what you will realistically use, not by the headline volume.
Every unlimited travel plan throttles somewhere. The honest ones publish the threshold. When a provider will not tell you where the speed drops, assume the limit sits low enough to matter on a video call.
A $2 plan with a $0.99 fee attached is a $2.99 plan. On small bundles this quietly doubles your per-GB rate, and it never appears in the comparison table you used to pick the plan.
The most expensive habit on this list. Travelers pick a provider once, then use it everywhere. In cheap markets you overpay against the local floor by a few dollars. In expensive markets you overpay by a lot, because the provider you like may not have wholesale access to the only decent network on the island.
Simsima prices against the local market in 200+ countries and regions, with no small-order fee on the plans that need it least.
Two more guides pair with this one: one for choosing a provider once you know your destination price, one for the unlimited tiers that look cheap per day and are not.
our honest buyer's guide to travel eSIMs — how to pick a provider once you know what your destination costs
what unlimited really means on a travel plan — worth reading before you pay for an unlimited tier
There is no single cheapest eSIM, because the price depends far more on where you are going than on which provider you pick. In Malaysia a gigabyte costs $0.74 at the median and as little as a few cents on the cheapest listed plans. In French Polynesia the median is $16.62. Look up your destination first, then compare providers within it.
Malaysia, at a median of $0.74 per GB as of September 3, 2026. Singapore ($0.77), Macau ($0.83), Thailand ($0.84) and Hong Kong ($0.86) follow closely. Southeast Asia holds four of the five cheapest markets in the world for travel data.
Rarely. Unlimited plans cost several times the per-GB rate of a metered bundle and throttle after a threshold that many providers do not publish. If you use under 10 GB on a trip, a metered plan in a cheap market will cost less. Unlimited earns its price when you tether a laptop daily or work from video calls.
Between 500 MB and 1 GB per day for maps, messaging, and occasional browsing. Add 1 to 2 GB per day if you stream video or tether a laptop. At Thailand's median of $0.84 per GB, a two-week trip at 1 GB per day costs under $12.
Yes, daily. Providers add and withdraw plans constantly, which moves each country's median. The figures in this article come from the September 3, 2026 snapshot of the eSIM Price Index, which recalculates every day across 240 countries and 17 providers.

Founder of Simsima. A passionate traveler based in Barcelona, he helps travelers stay connected without breaking the bank on roaming fees.
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